For those who predicted we reached peak mermaid in 2016, they seriously underestimated the fascination with our aquatic sisters. The year isn’t half over, yet there have been as many mermaid-inspired beauty launches as new holographic makeup products and matte lip kits. And we’re fine with that.
Instead of embracing our inner mermaids once a year on Halloween, we get to do it every single day of the year. A shimmering highlighter can evoke iridescent scales, while a dab of glitter on the eyes is reminiscent of sparkling ocean waves. And if the products are applied with mermaid-themed beauty tools, even better.
We may not ever be able to pull off seashell bras, but we won’t mind as long as we have these mermaid-inspired beauty products in our makeup bags.