The arrival of fall means it’s not only time to freshen up our wardrobes, but also our makeup bags. With thousands upon thousands of products and new launches, it can be hard to know exactly what’s worth buying. So what better way to find out which beauty products we should be adding to our arsenal than by going straight to the source? With that in mind, we asked Ulta — a more budget-friendly alternative to Sephora — to give us the inside scoop on the best-sellers generating the most buzz right now.
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