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Meandher Designer Emily Cooper Tells Russh Why She Chose Poppy Delevingne to Front the Campaign for Her New Line, ‘Lady’

Meandher designer Emily Cooper's branching out into womenswear, launching Lady, a footwear collection complementing the line's dapper menswear offerings. The collection is a dream for any girl with a penchant for mixing masculine and feminine. Lady offers a selection of to-die-for oxfords, brogues and even loafers.

Image: Benny Horne

Image: Benny Horne, Russh

RUSSH sat down with Cooper to chat about her new collection for the magazine's June/July issue, which model Freja Beha Erichsen covers. Cooper  tapped her friend, newlywed Poppy Delevingne to front the campaign. "Poppy exudes cool," Cooper explains. "Born with an innate sense of style and a strong sense of self, [she’s] a modern day English rose but a rebel at heart, never taking herself too seriously. We instantly gravitated to each other–she is the perfect fit."

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Image: RUSSH

And indeed she is. The shoes, though some are decidedly boyish, have a feminine charm, rendered in hues of metallic silver, raspberry and even leopard print. More classic options include a pair of simple brown lace-ups, and a patent leather navy blue pair of oxfords. For those who can't be bothered with lace-ups, there are two leather slip-ons in black and navy with a velvet panel. You can shop the selection at Meandher's website

RUSSH magazine's June/July issue hits newsstands June 5.