Mulberry's brand may be falling out of favour since the departure of designer Emma Hill, but it's still pushing a lot of weight behind the continued partnership with model, muse and enfant terrible, Cara Delevingne. Never one to shy away from the spotlight, or any ensuing controversy, the London It girl and coveted model stripped down for the just-released ad campaign.
The featured bag, which is a quilted hybrid shape somewhere between a backpack and a handbag, will be available in two sizes and a range of colours from emerald green to monochrome camouflage. The brand, whose other It girl-inspired bags include the Del Rey and Alexa, has also released a behind-the-scenes video to support the collaboration.
"Being a muse for Mulberry, it's just very funny to me," says Cara in the video as she departs from London's iconic Paddington station. "Just saying it now, the fact that I inspire the brand…it's a two way street, you know? The amount I get back is exactly the same."
The video shows the model taking a trip to the factory and overseeing the production of her signature bag. Getting your bag handmade by Cara is a bit of a pipe dream, but you can get your hands on the exclusive style by entering a competition on Mulberry's Cara-themed hub.