Model-of-the-moment Gigi Hadid has been tapped as Seafolly’s latest face, and, with her striking facial structure, bangin’ bod and sunkissed skin, it’s not hard to see why. Plus, we think her surfer-boy lover, Cody Simpson, is going to totally dig her beach-babe look for the Australian label.
The swimwear brand announced the news of its newest 19-year-old model via Instagram, in the early hours of this morning, writing, “Meet the new face of Seafolly for 2015, @gigihadid!! We are in love!!XX #seafolly #thefaceofseafolly faceofseafolly #summer2015.”
The buzzy model was scouted during her brief trip down under last November. “I met a few people from Seafolly when I was in Australia for the Melbourne Cup horse race,” she told Style.com. “We had a little fitting, and then I met them in Tulum for the shoot.”
The busty blonde added that, when it comes to swimwear, a one-piece is more practical for her body shape. “It’s actually really nice in a swimsuit. It supports better,” she explained to Style.com. “There’s this cropped shirt that zips up the front and I felt like a Bond Girl in it.” Now, there’s an idea!
Gigi will join the ranks of Miranda Kerr, Jessica Hart, Catherine McNeil and Martha Hunt, who have all lent their face and bodies to Seafolly campaigns in the past, and is the first model to come aboard since the Aussie label sold controlling interest to L Capital Asia, the Asian arm of global luxury brand Louis Vuitton Moet Hennessy (LVMH).