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Anna Wintour Allegedly Hates the Kardashian Architectural Digest Cover — and So Does Instagram

It’s rare that Anna Wintour and the public see eye-to-eye on the Kardashians. She famously gave Kim Kardashian a cover, infuriating Vogue purists everywhere. But the Condé Nast artistic director may have changed her stance on the famous family in recent weeks. Architectural Digest chose Kourtney and Khloe Kardashian as its March 2016 newsstand cover stars, a move that Wintour allegedly did not approve of, according to WWD.

Anna Wintour isn’t alone in her criticism of AD‘s new cover. One glance at the magazine’s Instagram page and you’ll find comments like, “Oh I just CAN’T WAIT to hear their thoughts on architecture. Prepare to be #inspiredbyidiots” and “I feel like I can see more of their body parts than interior on this pic.” Ouch.

But Margaret Russell may have the last laugh. An AD representative told WWD that its website saw “its biggest traffic day ever” on the day the cover image was released, not to mention a slew of new fans on social media. Perhaps Russell decided, like Anna Wintour did with Kim’s Vogue cover, that the digital boost is worth the controversy.

[via WWD]