Fashion News

Shop Pharrell Williams’ G-Star RAW for The Oceans NYFW Collection Now

G-Star RAW for the Oceans

Photo: G-Star RAW

Mr Happy AKA Pharrell Williams has some exciting news for Australians. Remember the musician’s G-Star RAW for the Oceans NYFW show, which turned plastic recycled bottle into wearable denim? Well, you can already shop the range online. And if you like to see and feel your purchases before you buy them. the collection is also dropping into bricks-and-mortar stores Australia-wide this weekend (Sunday, September 14, to be precise)

In case you missed it, the G-Star RAW for the Oceans line is an environmentally friendly range of denim made in collaboration with Williams’ Bionic Yarn company.
By creating fabrics from plastic recycled bottles, Bionic Yarn has for the first time created a bunch of trendy denim using 10 tonnes of plastic waste from the ocean.

As the creative director of Bionic Yarn, Pharrell himself has co-designed and curated the eco-friendly collection with G-Star. There’s some pretty hip-and-happening pieces, including jumpsuits and jackets in both dark-wash and light-wash, which will make you want to rock double denim forever. Take a look for yourself in our gallery below.